Professional experience summary Rachel Hall is a Principal in EYs Healthcare Advisory practice. She has over 25 years of experience in healthcare digital/customer strategy and transformations. Ms. Hall is an action-oriented executive with experience in all sectors of the health industry. Working at the senior executive level, Ms. Hall is recognized for her ability to identify enterprise opportunities and build capabilities and products to drive improved results for organizations with both senior executives and line management. She has received the award for “Most Powerful Women in Health IT” in 2017 and 2018 by HealthData Management. Engagement experience • Engagement partner leading telehealth innovation in times of COVID crisis and recovery. Focus on scaling remote care capabilities, adding new capabilities, and enabling mobilization and automation to help new business partners / providers across the country. • Engagement partner overseeing customer experience interactions supporting Microsoft Dynamics implementation for an integrated health system, focused on improving healthplan experiences for members, providers, and brokers. • Engagement partner for experience led transformation for international payer/provider. The objectives of this initiative were to redefine the customer experience to become a digitally transformed, simplified organization and to establish a future operating model to support all lines of business. This program ultimately became the organization’s Future of Health transformation initiative. • Engagement partner responsible for overseeing the definition of a new web portal for a major health system’s future medical school. The scope of this initiative was to apply user center design techniques to define the personas, journeys, ecosystem, wireframe and prototype for the admissions portal for the school of medicine. • Engagement partner for a culture transformation for an integrated delivery system using Human Centered Design. This program consisted of a 14 week curriculum, taking 70 students through design thinking training, creating competition to solve some of the health systems most challenging problems using digital capabilities. Some of the challenging problems addressed included enabling aging seniors to stay in their homes longer, and supporting non-clinical care givers in caring for their loved ones. • Executive responsible, as VP Product Management, for all health supply chain products for software-as-a-service solutions internationally. The products included procure to pay technologies such as EDI exchange, contracting, pricing, requisitioning, invoicing and accounts payable among others. Responsible for 9 P&Ls. • Supported research and development, providing leadership in Physician Preference Items initiative to work with providers and suppliers in taking cost out of the supply chain via automation and improved processes in procure-to-pay for physician preference items. • Led the medical management and human resources portions of a multi-million dollar transformation for a major national payer. The program had over 30 associated projects in its portfolio. Efforts included process definition, change management and system implementation in medical management.