Thursday, Dec 15, 2022

Elevating Access and Delivery of Care: Insights from HLTH Conference 2022

Ron EmersonGlobal Healthcare Solutions Lead, Zoom

HLTH Foundation

Healthcare is elemental to society — it’s a timeless yet ever-evolving practice. And like every other industry, it has experienced sweeping changes–over the past few years in particular. With digital transformation empowering health organizations to embrace a more connected, efficient way of doing things, both providers’ and patients’ experiences have been elevated by the strategic application of technology. 


The HLTH 2022 event reflects on the impact of these changes, as well as discusses what’s next — for technology organizations, healthcare providers, and patients. 


Taking place Nov. 13-16, 2022 in Las Vegas, HLTH helped connect people and highlight important industry voices. Here’s a quick snapshot of Zoom’s participation: 


Chatting with Moderna about preventative healthcare


Ron Emerson, Zoom’s Global Healthcare Lead, sat down with Shannon Klinger, Chief Legal Officer at Moderna, for a fireside chat about increasing access to preventative care. Titled, “How Technology Is Powering Equitable Access to Preventative Health,” the session featured Ron and Shannon sharing their thoughts on how the COVID-19 pandemic changed how people approach disease prevention and equity of care. They reflect that the rapid technological change during the pandemic drove a fundamental shift in the healthcare ecosystem, creating new opportunities for patients to seek proactive care and participate in wellness education.


Beyond baseline employee benefits 


Healthcare often means a lot more than a routine physical or trip to the dentist, and your workforce expect you to understand their needs — and tailor benefits accordingly. For example, mental health benefits are important to younger employees. Today’s workers are looking for “a lot more than kombucha on tap,” as Zoom’s Global Head of Benefits, Sheila Krueger, remarked during her session at HLTH.


To attract and motivate Millennial and Gen Z talent — an increasingly good chunk of today’s workforce — companies need to understand the importance of company culture. Motivated by more than just money, these workers are looking for a sense of belonging and purpose, and want to identify their “why” when working for an organization. That’s why, Sheila explained, your culture needs to shift its focus onto mental health, inclusivity, community, and a strong mission — or be prepared potentially be prepared to fall victim to “quiet quitting.” 


One platform to create better healthcare experiences 


To get a better grasp of how Zoom can help enhance provider and patient experiences, we demonstrated several important features of the service for healthcare users:


  • Use one platform to meet administrative, medical education, and virtual care communication needs
  • Optimize existing healthcare workflows with our current apps and integrations, or discover how to develop a custom solution 
  • Take telemedicine visits to new heights 
  • Add cloud-based phone and contact center capabilities to healthcare communications


Supporting our partners


The icing on top of an already great event? Zoom’s partner DocuSign hosted a booth of their own during the event, where they demonstrated how the Zoom integration enables a seamless telehealth session, and showed how DocuSign solutions can improve operational efficiency and elevate patient experiences. Ron Emerson discussed the enthusiasm around the integration, explaining, “Through Zoom Apps, our healthcare users can process clinical and business workflows and documentation right from a Zoom Meeting. This powerful tool allows patients and healthcare professionals the ability to complete business and clinical documentation in a frictionless manner.”  


Discover more insights


HLTH comes right on the heels of Zoom’s our annual user conference,Zoomtopia, where we reflected on providers' and patients’ ever-evolving relationship with digital healthcare, and what Zoom is doing to help elevate healthcare experiences for all.


To uncover expert insights, exciting product announcements, and more, be sure to check out our Zoomtopia 2022 on-demand recordings. 


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